India Unveils Wedding Tourism Drive to Attract Global Couples

India's Ministry of Tourism has launched a campaign to promote wedding tourism

India’s Ministry of Tourism has launched a campaign to make India a top global wedding destination. With 25 key destinations highlighted, the initiative aims to attract couples worldwide by showcasing landscapes, traditions, and cuisine.

Collaboratively developed with experts and planners, the campaign uses digital marketing, partnerships, and social media to promote diverse wedding themes. The goal is to enhance India’s image beyond lavish weddings, boosting both wedding tourism and overall tourism in the country.

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